Customers on the new plans will be able to use their available minutes to call friends and family in the U.S. who are on the AT&T network.
According to Mexico’s Communications and Transport Ministry, the telecom reform laws promulgated in 2013 have already enabled the nation to attract more than USD $5.25 billion in foreign investments from major international corporations, including AT&T, Virgin Mobile and Eutelsat. In fact, according to a statement by the Ministry’s head, Gerardo Ruiz Esparza, these telecom investments will increase competition throughout the sector and are designed ultimately to benefit end users (consumers) throughout Mexico.
Also of note, as we reported last week, the Ministry of Communications in Mexico is investing $7 billion on a nationwide mobile network, which is in addition to AT& T’s latest commitment to spend upwards of $3 billion to expand the nation’s LTE network, which will take place over the next four years across the country. The move, which was announced by AT&T Monday, is projected to benefit at least 100 million customers throughout Mexico by the end of 2018.
“What we really want to do over the long term is deploy advanced fourth generation services to over 100 million Mexicans,” stated AT&T Mexico CEO Thaddeus Arroyo in an interview earlier this month with Business Insider.
AT&T also bought Mexico’s #3 and #4 wireless companies recently, namely Iusacell last November and Nextel Mexico in January, followed by an announcement in February that its prepaid arm, Cricket Wireless, would include unlimited calls to Mexico as part of its standard USD $50-60 monthly plans. AT&T reportedly forked out USD $2.5 billion for Iusacell, which includes approximately 8.6 million subscribers, or around 70 percent of Mexico’s mobile network.
“Mexico is still in the early stages of mobile Internet capabilities and adoption, but customer demand for it is growing rapidly,” stated AT&T chairman and CEO Randall Stephenson.
By contrast, AT&T paid around USD $1.9 billion to buy Nextel Mexico, which gave the second-largest U.S. wireless network an estimated 3 million instantaneous new subscribers. The move is part of AT&T’s overall goal to expand its presence throughout Mexico and Latin America and by combining Iusacell and Nextel Mexico, AT&T will effectively create a multinational network spanning the U.S. and Mexico that covers more than 400 million consumers and businesses. As for the new USD $3 billion LTE network expansion, AT&T has promised consumers access to plans that will enable them to text, send data and use voice services while in the U.S. and Mexico.
“Customers on these new plans will be able to use their available minutes to call friends and family in the U.S. who are on the AT&T network,” stated Stephenson. “We are building a network in Mexico that is capable of bringing innovation and economic vitality to the country, just as we have done in the U.S. This seamless network will link together our two countries’ economies, people and cultures like never before.”